Two ways businesses use Ripple
Coordinate your own work more effectively — and reach new customers by embedding your products and services inside the workflows they're already running.
Your next customer is already planning their workflow.
Traditional advertising reaches people whether they need you or not. Ripple reaches people at the exact moment they're executing a plan that requires what you offer.
Traditional advertising
You pay to interrupt people who may or may not need what you sell, at a moment they didn't ask for. Most ignore it. A few convert.
Ripple workflows
You appear as the recommended next step inside a workflow someone is already running — at the exact moment they need you. No interruption. Pure intent.
How it works for different businesses:
Personal trainer
in: Marathon Training Plan
Coaching sessions appear as bookable tasks inside the workflow. Runners buy sessions at the moment they're committed to training — not when they see an ad.
Per-session bookings through the workflow
General contractor
in: Home Renovation Workflow
Your quote request appears as a task when the customer reaches the "hire a contractor" stage. You're not competing with 12 Google ads — you're the recommended next step.
Project leads at point of decision
Financial advisor
in: First Home Buying Workflow
Your mortgage consultation is a task in the workflow, between "get pre-approved" and "make an offer." Customers arrive pre-educated and ready to engage.
High-intent consultations, zero cold outreach
SaaS tool
in: Email Marketing Setup
Your product is a task: "Set up email platform." Users configure it inside their workflow — not in isolation — so adoption is higher and churn is lower.
New signups embedded in a workflow they're already running
Legal services
in: Business Formation Workflow
Contract review, registered agent setup, and EIN filing appear as purchasable tasks when founders are already in motion. No ads, no SEO — just the right service at the right time.
Per-service revenue at each relevant task
Supplement brand
in: Strength Training Plan
Your products appear as tasks — "Order protein," "Get pre-workout" — when athletes are actively building a training routine, not browsing social media.
Direct product purchases inside the workflow
How to get your business into workflows
Publish your own template
Create a workflow relevant to your domain and include your services as tasks. Templates are free to launch — which means no barrier to adoption and your business reaches everyone who runs it.
Partner with existing templates
Sponsor relevant templates in the marketplace. Your service becomes a recommended task inside workflows that thousands of people are already running.
Build a white-label workflow
Give your customers a workflow that includes your product or service at every relevant step. They run it under your brand; Ripple handles coordination.
Coordinate clients, teams, and vendors without the chaos
Replace the email threads, spreadsheets, and Slack follow-ups with a single workflow where every task has an owner, a deadline, and automatic handoffs.
Without Ripple
- Email threads with no clear owner
- Spreadsheets that are always out of date
- Slack messages that get buried
- Manual follow-ups every day
- Nobody knows the real status
With Ripple
- Every task has an owner and a deadline
- Client → Team → Vendor on one board
- Status updates happen automatically
- Blockers surface before they cause delays
- Everyone knows exactly what to do next
Ready to get started?
Whether you want to coordinate your own work or reach customers through workflows — start free and see how it fits.